Jimmy Simpson

Spotify
Adidas
Codecademy
Vox Flow Thinking
Philly Art Museum
Nike Air Max
Vinyl Moon
Dropbox
Cash App
Bodega Zine
MTV Ident
Elvis Music Video
New York Times
Greenlight
Giphy Ident
KPN

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MTV Artist Ident

This Ident launched in early 2017 as a part of MTV International’s artist ident series. MTV’s goal was to create content that encouraged the visual experimentation they’ve always been known for. The only real guidelines was that it needed to revolve around the idea of technology and that it should end on their logo.

I landed on the concept of taking the viewer through the different eras MTV has been a part of. Each landscape features different relics and references to the 80s, 90s and early 00s that MTV has outlived. Design Manager Charlx Alemañy
Producer Francisco Romairone
Sound Design Vincent Simpson

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